We’ve all had that feeling that we’ve gone too far with search-and-replace when editing a document quickly. A contributor to Language Log found a great example, blending overhastiness with naked defence of your own commercial interests. For the Nook edition of War and Peace, the sub-editor decided, quite understandably, that they shouldn’t plug Nook’s competitor, Kindle. So they replaced every instance of Kindle with Nook.
Please see Language Log » “It was as if a light had been Nookd…” (upenn.edu) for the results